The Problem
Scale can strip warmth from a brand
Bukka Hut needed to grow without losing the intimacy of the original buka experience.
Work / Bukka Hut
Every meal feels like coming home.
We built the brand identity for Nigeria's leading comfort food destination.
The Insight
The Caregiver meets the Everyman
The brand's job is to make every guest feel safe, seen and at home.
The Idea
Warmth, comfort and Nigerian authenticity
A recognisable identity that travels across restaurants, packaging, uniforms and digital touchpoints.
Work samples
A warm identity system carried through uniforms, storefronts, packaging and delivery touchpoints.
